Today, especially with the proliferation of AI, marketing, and advertising are changing rapidly. Working with my team, I’ve developed AI-based software and tools to lead that change. My name is Alan Rambam and I lead a diverse group of talented individuals, and together, we drive growth and innovation for our clients. We use our AI-powered software solutions to focus on the greatest opportunity areas for brands. That’s where we help you drive rapid growth.
We create highly effective inclusive marketing that reaches and engages diverse and influential audiences where they are. I’ve always been fortunate to work with the best marketing and creative professionals who understand a brand’s audience first-hand, what they want, and why they want it.
As a marketer, I love data and analytics, and I read everything I can get my hands on to ensure I have a deep understanding of my client’s diverse audience. Then, I combine that with the best and most comprehensive audience targeting data to ensure I uniquely understand the nuances of a brand’s diverse target audiences and consistently win for brands.
I’ve always prided myself on working more collaboratively across our team and being able to work together with our clients as part of one cohesive group. I’m a team player; nothing is more important than my team. As we begin to count more and more on AI, I’ve developed a proprietary model for growth marketing and community amplification powered by AI. The model we’ve developed uses a unique mix of diverse custom data and analytics sets and tools that we’ve developed. We had to develop our model because the diverse data sets we needed to deliver on our vision didn’t exist.
I’ve always prided myself on working more collaboratively across our team and being able to work together with our clients as part of one cohesive group. I’m a team player; nothing is more important than my team. As we begin to count more and more on AI, I’ve developed a proprietary model for growth marketing and community amplification powered by AI. The model we’ve developed uses a unique mix of diverse custom data and analytics sets and tools that we’ve developed. We had to develop our model because the diverse data sets we needed to deliver on our vision didn’t exist.
My platform uses AI to bring together conversion optimization, messaging personalization, and integration into the consumer journey to ensure the brands we work with stand out from their competitors and take an active role in their consumers’ lives. It’s like rocket fuel for your marketing and advertising efforts
I’m part of a new generation of “agile” marketers with a relentless, analytical, and transformative focus on the future of content, social media, and technology. Much of my work, and my team’s work today, is focused on automotive and product marketing. We’ve developed several unique products focused on native advertising, commerce media, analytics, and consumer CX.
Currently, I am the Chief Content and Experience Officer for Creator MKT. Ford is our largest client, and we’re focused on evaluating and helping to ensure the best and most innovative future for EVs at the Tier 3 level. Since 2019 this has also included delivering content and SEO, social media marketing, and native advertising,programmatic media strategy and buying, and influencer execution for the largest Ford dealership in the world
The solution to ensure a more diverse and inclusive future for AI technology is the Monk Skin Tone (MST) Scale,
developed by Harvard professor and sociologist Dr. Ellis Monk, it’s a 10-shade AI Skin tone scale. It was designed
from the ground up to be more inclusive of the entire skin tone spectrum we all know and see daily. Dr. Monk’s
commitment and extensive research into how skin tone and colorism impact our lives led to the development of
the Monk Skin Tone Sale. We all must work together to ensure the broader global adoption of the Monk Skin
Tone (MST) Scale.